Why Post Videos?
Video has slowly but surely taken over the net in more ways than one. Whether it be as a means of entertainment more favourable than television, or to instantaneously post an event others worldwide should see, it’s a prominent part of any social media user’s life. As of December 2018, 82% of Twitter users watched videos on the site and almost half of those individuals were watching more than an hour of video content on Facebook or YouTube every week. Videos have the potential to be twice as engaging as any other form of content. This is thanks to the algorithms on social media platforms prioritising highly visual content.