In this episode of The Trust Podcast, Zoe Cairns is on the show to share her thoughts, insights, and strategies on how you can leverage the Facebook Five for your business and coaching endeavours. The Facebook Five – Business Manager, Business Suite, Creator Studio, Live Producer, and New Page Experience – are tools embedded …
Ep7. Facebook Five – Facebook Business Manager or Business Suite? Read More »
In this episode of The Trust Podcast, Zoe Cairns shared the tools she uses to analyse her audience and tips on how and where to find them. Are you engaging on your social media platforms? Do you see your audience engaging on your posts? Or is engagement like an afterthought? Tune in as Zoe sheds …
Ep6. Knowing Your Audience is Key to Your Social Media Success Read More »
The value of posting out to social media about events is often overlooked by employers, employees and freelancers. Whether it be networking events, informal business meetups or exhibitions, start posting reactive content to your business’ social media profiles to increase engagement on your pages. This trick will help you to show, rather than tell, your …
7 Top Tips for Covering Events Live on Social Media Read More »
Over the last few months, rumours that Instagram may be removing the ‘like’ feature have been causing increasing concern. If this is true, what will happen? Well, let me tell you.
Friday 1st of June saw the success of ZC LIVE – Kent’s Social Media & Digital Event – hosted at Strood Academy. The event designed to help delegates learn how to accelerate their digital and social media marketing. Whether it be watching talks by professionals, networking throughout the day with other attendees, or even take …
ZC LIVE 2018 – Kent’s Social Media & Digital Event Read More »
When it comes to using social media as a business, tagging people and organisations can be a great way to gain coverage and to generate a bigger audience for your product or service. There are many advantages to tagging an influential individual or group, but the art of tagging should also be considered with great …
When it comes to social media campaigns, we all want them to be the most engaging and responsive they can be, to fully maximise the levels of interest people show in your brand or service. Therefore, some people choose to try and accomplish this by using what is called an ‘influencer’. But what is an …
How To Integrate Influencers Into Your Social Media Campaigns Read More »
In the age of the internet, there are many different ways that companies can advertise themselves or their service. One way that people do this is to launch a social media campaign. However, not everyone is aware of what a social media campaign is, and how to create new campaign ideas in the first place. …
Social Media Campaigns – How to Create New Ideas Read More »
Snap Map – The Benefits and the Concerns. Have you discovered the new snapchat update – Snap map? Snapchat revealed the new feature with the statement: “We’ve built a whole new way to explore the world! See what’s happening, find your friends, and get inspired to go on an adventure!”
An Infographic is a visual way of content marketing that helps to transform a dull or complicated topic, into an eye-catching, interesting format. Ideally, Infographics should be visually engaging, but still informative, containing a relevant subject and clear statistics. Read more here: