What is Social Media Engagement? Radio Show 9

What a fantastic show today! We had a studio full of guests from 7 years old to video and photo experts!

We loved the atmosphere, ideas and conversation on the show today and hope that it provided you with some really good tips and ideas for your Social Media engagement!

If you missed the show you can listen again here.

We started the show off by explaining that Social Media engagement is all about grabbing the attention of your community on your social media profiles and getting them to engage with your posts, news and information. We explain how this can really help increase your Facebook reach.

The more people that engage with your post the more people that see and share your post.

It’s important to think about content that your audience would like to see and can relate to. You might think about the types of TV programmes they watch, the radio show they may listen to or the magazines they are reading. Although this may be completely different to your industry topic, if you get them engaged with one post and the Facebook Algorithm Edgerank notes that, it will then be more favourable with your following posts on Facebook.

Our guests on today’s show Gareth Powell from Play Mountain Media and Ray Hill from Maidstone Media shared their views on how photo and video can help with your engagement levels. They shared their views on viral videos, and how photos can really help getting in front of more people.

We also had our #RadioDude Mac (my little Nephew!) As it was half term I thought I would bring him a long for some work experience! At only 7 years old he was getting involved in the conversation and sharing tips on YouTube subscribers! Was brilliant to hear him interacting with our conversation at such a young age, and to be honest to see how much of the younger generation do actually know about these online platforms.

On the show I mentioned a tool called Post Planner that shows you the trending ways of presenting content on your social media sites. It also helps with the trending topics and articles that are also being shared too! Post Planner has a trial period you can try the tool.

Think about your engagement on your social media profiles. Are you providing the information, topics that your audience wish to hear about? If you are this will help increase your engagement levels which will result in the Facebook Reach you are looking for.