Strategic Social Media Consultancy
Senior-level direction across LinkedIn and wider social media platforms, aligned to clear commercial objectives.
Whether you require a focused strategy session or ongoing advisory support, we provide structured guidance to help your organisation build a consistent, commercially aligned social media presence.
Strategic Social Media Planning and Advisory Sessions
Designed for organisations looking for focus and direction, these sessions provide structured thinking, practical recommendations and a clear action plan.
One-off strategic intensives for organisations launching a new initiative, repositioning their brand or refining their social media direction.
Full social media audits reviewing positioning, governance, performance, messaging consistency and internal alignment.
Campaign and content strategy workshops to align leadership, marketing and communications teams around shared objectives.
Every session results in documented recommendations and a practical roadmap, not just discussion.
Fractional Social Media Consultant
Ongoing senior oversight without the need for a full-time hire.
For organisations requiring consistent strategic input, Zoe works as a retained Fractional Social Media Consultant, providing structured advisory support one day per week or per month over an agreed programme.
This model provides:
- Strategic oversight across LinkedIn and wider social platforms
- Board-level reporting and performance interpretation
Internal team mentoring and capability development - Campaign and messaging alignment
- Cross-department collaboration with marketing, HR and communications
This approach suits growing organisations, professional services firms, infrastructure businesses and B2B brands who require senior-level thinking but do not need a full-time social media director.
How This Differs from Management
Unlike our 12-month LinkedIn Management partnership, consultancy focuses on strategic direction and oversight rather than day-to-day delivery. We work alongside your internal team, ensuring focus, alignment and measurable progress.