Today was our last LIVE radio show! We had a last and lots of people engaging with our hashtag #zcsocialmedia.
Today’s topic was all about Facebook and about your reasons as to why you are using the social media tool for you business.
Here are the 7 Steps; (Listen again below to the radio show for explanations and examples)
Step One – Set your goals and objectives as to why you intend to use Facebook
Step Two – Define who your target audience are.
Step Three – Who are your Key Centre’s of Influence
Step Four – Conduct your competitor analysis
Step Five – Plan your content and campaigns for your social media activities.
Step Six – Measure your Facebook activities by using Facebook insights
Step Seven – Analyse your results, and make any necessary changes going forward.
Remember if you don’t plan, you plan to fail. Make sure you know what you are trying to achieve.