As we all know, the world of social media is constantly evolving. Everyday thousands of people sign up for social networking sites like Facebook, Twitter, Instagram and so on. These aren’t just adults though, increasing numbers of children around the age of eleven to twelve are joining social media sites.
Fans of ITV’s This Morning and BBC News channel may have seen Zoe Cairns talking about the rise and rise of social media in business.
The former Chapter School pupil from Strood has become an international authority on the workings of Twitter, Facebook, Snapchat and every other online communication tool.
Yet there was a time when she never dreamed she would speak on her favourite topic at the European Parliament or advise the Dubai School of Government.
Whether you are creating content for social media, a website or a blog ensuring your content is valuable and interesting is key, but why?
What is SMO?
Social media optimisation is the procedure of increasing a brand, product or event online using social media platforms such as Facebook, twitter, Linkedin or online communities such as Facebook groups, with the intention to amplify the brand, product or event.
Thursday 30th June was Social Media day, so to celebrate this I created a graphic with 20 different social media tools and channels in it.
So what are the 20 social media tools and channels located in the graphic?
Canva is a graphic design software tool in which enables you to create simple designs. Graphics are an important part in today’s world whether it’s a graphic for your website, your social media or for a blog. What’s great about Canva is the tool includes templates with the exact measurement of posts from Facebook headers to twitter posts and eBook covers, Canva enables you to design your graphic within the right scale. Need specific dimensions? Canva also gives you the option to create your own template and input the dimensions of the post you require.
The new app for apple and android allows you to connect with others by not only email addresses and phone numbers but also via social media platforms. The app allows you to connect using the Konnect QR code, just scan another individuals code and exchange all your contact details, send and accept friend request and follow one another.
Firstly, what is a social media management tool?
It’s a tool in which helps to not only organise and save you time on social media, it also helps track the results of your social media and see what is working for you and your brand.
Over 400 hours of video is uploaded to YouTube every minute. Delve inside to this and you can find inspiration, this is something that I feel has changed me in the past three years.